21726: Starter brand registrations and updates are temporarily disabled
MESSAGING
ERROR
Starter Brands can no longer be created or updated in Twilio Messaging. Twilio deprecated those operations, and this error appears when a request targets a Starter Brand instead of a supported brand type.
- You are trying to create or update a Starter Brand, and Twilio has disabled that operation in the Console and APIs.
- The business should be registered as a Standard Brand or Low-Volume Standard Brand instead. Direct customers with a Tax ID use that registration path, and Twilio's brand-type guide recommends choosing the brand type based on messaging volume and throughput.
- If you started with a Sole Proprietor Brand, your messaging needs or tax status may require a transition to a Standard or Low-Volume Standard Brand.
- Go to Messaging > Regulatory Compliance > Onboarding and register a Standard Brand or Low-Volume Standard Brand instead of a Starter Brand.
- If you are moving from a Sole Proprietor Brand, create a separate Customer Profile, Brand, and Campaign for the new Standard or Low-Volume Standard Brand.
- If you still need help with an existing Starter Brand, contact Twilio Support.