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30494: Toll Free verification rejection - ISV or reseller name must be provided



ERROR: 30494

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PROGRAMMABLE MESSAGING
ERROR

The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Possible Causes

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Your submission indicates that an Independent Software Vendor (ISV) or reseller is being used, but:

  • The ISV/reseller field was left blank
  • The information was not provided in the appropriate field
  • The submission mentions an ISV/reseller but doesn't identify them
  • Update the ISV/Reseller field with the correct details of the software provider
  • Ensure the name provided matches the actual software vendor being used
  • Complete all required fields related to ISVs or resellers if your business uses their services

Why was my Toll Free Verification Rejected?(link takes you to an external page)

Required information for Toll-free verification(link takes you to an external page)

Toll-Free best practices(link takes you to an external page)