30508: Toll Free verification rejection - Pre-selected opt-in checkbox is not allowed

The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Your opt-in process uses pre-selected or pre-checked options for consent, which fails to provide users with a clear choice. This includes:

• Checkboxes that are automatically checked by default
• Toggle switches that are pre-enabled
• Any opt-in mechanism where the default state is "opted in"

• Remove all pre-selected options from your opt-in forms
• Ensure all checkboxes or consent mechanisms start in the unchecked/unselected state
• Require users to actively select or confirm their consent
• Update your opt-in workflow to require affirmative action from users
• Provide evidence of the corrected opt-in process when resubmitting

Why was my Toll Free Verification Rejected?

Required information for Toll-free verification

Toll-Free best practices