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30509: Toll Free verification rejection - Opt-in URL not accessible



ERROR: 30509

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PROGRAMMABLE MESSAGING
ERROR

The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Possible Causes

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The URL provided for your opt-in example is inaccessible. This could be because:

  • The URL leads to a login page requiring credentials
  • The link is broken or returns an error
  • The URL doesn't lead to the intended opt-in content
  • The page is no longer available or has been modified
  • Provide a publicly accessible URL that does not require login credentials
  • If the opt-in process is behind authentication, provide screenshots instead
  • Verify the URL is functional and leads directly to the opt-in example before submission
  • If using screenshots, ensure they clearly show the complete opt-in process
  • Host the opt-in example on a public page specifically for verification purposes

Why was my Toll Free Verification Rejected?(link takes you to an external page)

Required information for Toll-free verification(link takes you to an external page)

Toll-Free best practices(link takes you to an external page)