30520: Toll Free verification rejection - Privacy policy mentions sharing opt-in data

The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Your privacy policy contains language indicating that personal data, including opt-in information, may be:

• Shared with third parties
• Sold to other organizations
• Rented to marketing partners
• Transferred to affiliates or other entities

• Update your privacy policy to include clear language prohibiting the sharing of opt-in data

• Add specific language such as:

  • "Opt-in data and consent will not be shared with third parties."
  • "SMS collected information is not shared with third parties or associates."
  • "The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties."

• Ensure your policy explicitly protects messaging consent from being shared or transferred

• Remove any language suggesting opt-in data may be shared

Why was my Toll Free Verification Rejected?

Required information for Toll-free verification

Toll-Free best practices