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30521: Toll Free verification rejection - Opt-in data cannot be shared with third parties



ERROR: 30521

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PROGRAMMABLE MESSAGING
ERROR

The Toll-Free phone number verification submission has been reviewed and it was rejected. Messaging traffic on this Toll-Free number is blocked until it's verified.

Verification is one component of ensuring A2P SMS is used by businesses in a legal and compliant manner. The review process looks at the business sending messaging (not the software powering it), the use case, sample content, the web presence, the opt-in/consent collected and associated website terms and privacy policies.

Possible Causes

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Your verification indicates that opt-in data may be shared, transferred, rented, or sold to third parties through:

  • Language in your opt-in terms about sharing data with non-affiliates or partners
  • Privacy policy or terms that mention transferring messaging consent
  • Business practices that involve sharing or selling consent data
  • Lack of explicit protection for messaging consent
  • Remove all language that allows sharing opt-in data with third parties
  • Update your privacy policy and terms to include specific language prohibiting the sharing of consent:
    • "The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties."
  • Ensure your business practices maintain consent as a direct 1:1 agreement between consumer and message sender
  • Make it clear that opt-in cannot be transferred or sold

Why was my Toll Free Verification Rejected?(link takes you to an external page)

Required information for Toll-free verification(link takes you to an external page)

Toll-Free best practices(link takes you to an external page)