30795: Brand Registration: Tax ID data mismatch
This error means The Campaign Registry returned feedback for your Brand registration because the Tax ID in your Customer Profile does not match associated business details such as your legal company name. Until you correct the mismatch, you cannot use this Brand to create a Campaign.
- The US EIN you submitted is invalid.
- The Canadian government ID you submitted could not be verified.
- The foreign government ID you submitted could not be verified.
- The legal company name you submitted does not match the name associated with the US EIN, Canadian government ID, or foreign government ID.
- You submitted a US SSN instead of a US EIN.
The mismatch is almost always in the Customer Profile you submitted before Brand creation, not in the Brand itself. Correct the underlying data, then resubmit the Brand:
- Verify your Tax ID against your tax documents: Locate your EIN (US), Canadian government ID, or foreign government ID on an official document (for US entities, your IRS EIN assignment letter or CP 575 notice). Confirm it is a business Tax ID — not a personal US SSN. See
business_registration_identifierandbusiness_registration_numberfor the exact values Twilio expects. - Match your legal business name exactly: Enter the legal company name exactly as it is registered with the issuing authority. For US entities, use the name associated with your EIN in IRS records. Abbreviations, missing suffixes (
Inc.,LLC), and DBAs all cause mismatches. Seebusiness_name. - Correct the data, then resubmit the Brand:
- In Console: Go to Products & Services > Trust Hub > Registrations > Regulatory Compliance, edit and resubmit the Customer Profile, then delete and recreate the failed Brand. Follow the step-by-step walkthrough in Resubmitting Standard/LVS Brands using the Console.
- Using the API: Update the upstream Customer Profile or Trust Bundle, then call the Brand
updateoperation with the Brand SID (BN…). See Updating an A2P Brand using the API. You can resubmit up to three times at no additional charge.
- If your information already matches, appeal for manual review: If the submitted data exactly matches your tax registration but the Brand still fails, contact Twilio Support to appeal the rejection and provide documentation. This often happens when the Tax ID was recently issued and hasn't yet propagated to the vetting databases. This appeal-based manual re-vetting entails a $10 fee.
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If you also received 30794 - US A2P Registration: General error, review that page for additional context on general registration failures that can accompany Tax ID mismatches.
Warning
The following submission would be rejected:
Brand registration with business_name: Acme Sandwiches and EIN registered to Acme Sandwich Company, Inc.
The name must match exactly as registered with the IRS. Abbreviations, missing suffixes, or DBAs cause mismatches.
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The following submission would pass review:
Brand registration with business_name: Acme Sandwich Company, Inc. matching the exact legal name on IRS records for the submitted EIN.
Passes because the legal company name matches the name associated with the Tax ID.