30918: Campaign registration rejected: The DBA (Doing Business As) name does not match the legal business name on file.

Your A2P 10DLC campaign registration was rejected because the DBA (Doing Business As) name provided in the campaign doesn't match the legal business name associated with your brand registration. The Campaign Registry requires consistency between the business name used in customer-facing communications and the registered legal entity.

• DBA differs from legal name without proper registration: Your campaign uses a trade name or brand name that is not formally registered as a DBA with your brand profile.
• Typographical error: The business name in the campaign contains a spelling mistake or formatting difference from the registered legal name.
• Subsidiary or brand name used instead of parent company: The campaign references a subsidiary or product brand rather than the registered legal entity name.

• Align campaign name with registered brand: Update the campaign to use the exact legal business name that matches your brand registration.
• Register a DBA with your brand: If you legitimately operate under a different name, update your brand registration to include the DBA name before resubmitting the campaign.
• Verify brand registration details: Check your brand profile in the Twilio Console to confirm the registered legal name and ensure it matches your campaign submission.
• Contact support: If you believe the names should match or need assistance updating your brand, contact support.

• A2P 10DLC Registration Guide
• Campaign Registration Best Practices