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30945: Campaign rejected: Sweepstakes or contest content detected


ERROR: 30945

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MESSAGING, PHONE NUMBERS
ERROR

Your A2P 10DLC campaign was rejected because it contains sweepstakes, contest, or prize promotion content. Carrier policies prohibit A2P messaging campaigns that promote or facilitate sweepstakes, contests, giveaways, or prize-based promotions via SMS/MMS. These restrictions apply due to the high abuse potential and regulatory complexity associated with prize promotions in messaging channels.

Possible causes

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  • Sweepstakes promotion: The campaign promotes a sweepstakes, raffle, or random-draw prize giveaway through messaging.
  • Contest or competition messaging: The campaign facilitates entry into contests, competitions, or other promotional events that award prizes.
  • Prize notification messages: The campaign sends messages informing recipients that they have won or may win prizes, rewards, or free items.
  • Incentivized opt-in with prizes: The campaign uses prize offers or giveaways as incentives to drive consumer opt-in to messaging.