63055: Only marketing messages supported on MM Lite API
MESSAGING
ERROR
This error occurs when you try to send a non-marketing WhatsApp message through MM Lite API. MM Lite API is designed for WhatsApp marketing messages, so route non-marketing messages through Cloud API instead.
- Your application sent a non-marketing message to MM Lite API.
- You routed WhatsApp traffic to MM Lite API when that traffic should have used Cloud API.
- Send only marketing messages through MM Lite API. If the message is not marketing, use Cloud API instead.
- Review your message routing so non-marketing WhatsApp messages do not reach MM Lite API.