Bulk email service

Marketing. Software or service through which one sender can send one or many email messages to a large list of recipients.

In practice, this allows a sender to prepare then send one marketing appeal or newsletter to thousands of recipients. The sender can personalize these messages based on data they have about the recipients.

Any limits depend on the service and its capabilities. Some service providers the number of recipients, the number of lists, the number of messages sent, how often you can send, or any combination thereof.

Deliverability depends on many factors:

• Your email security practices
• Your sending reputation
• How you manage voluntary recipient suppression
• How other systems might suppress your system as an email sender
• The throughput capacity of ISPs and recipient incoming email servers