Messaging Rate Limits during a Heightened Awareness Period for the 2020 US Elections

Policy updated as of September 28, 2020

Twilio anticipates significant spikes in provisioning of US-based phone numbers as we approach November's 2020 U.S. election. Due to the finite capacity of the U.S. messaging ecosystem, we're implementing a Heightened Awareness Period (HAP) from October 2, 2020 until November 4, 2020. Our goal for this short-term policy is to ensure that all customers have fair access to a secure and reliable network.

During this Heightened Awareness Period, the following limitations will apply:

Account-level long code SMS rate limits have been implemented based on the amount of phone numbers:

• Customers with 2,000 or more 10-digit long code numbers on their project can send up to 2,000 MPS toward the United States.
• Customers with 100,000 or more 10-digit long code numbersas of October 2, 2020 on their project can send up to 4,000 MPS toward the United States. Twilio reserves the right to move the effective date of October 2, 2020 to an earlier date if too much capacity is allocated to customers, putting the network at risk.

For more details, please refer to this FAQ.