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Contact sales Start for free
Twilio for Marketers

Marketing solutions that speak directly to your customers

Maximize your return on every campaign when you reach customers on their preferred channels. Combine first-party data with the best in digital communications to deliver precise personalization—at any scale.

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Woman with curly hair and glasses using a phone while receiving messages on a customer journey timeline.

Boost lifetime value, not just impressions

Get the timing and message just right. Deliver personalized marketing campaigns and relevant offers to your customers on their favorite channels, including SMS, RCS, MMS, WhatsApp, and email. Collect valuable first-party data and unify every customer touchpoint with software powered by our industry-leading customer data platform.

10 trillion

rows of data synced to warehouses¹

2.2+ trillion

emails sent in 2024²

193+ billion

messages sent/received yearly²

99.95%

monthly API uptime²

One platform to rely on for every campaign

Personalize every customer's experience

  • Targeted messaging

    Deliver a message that's timed and tailored to each audience, suitable for their preferred platform, and designed to influence behavior.

  • Multichannel personalization

    Real-time customer profiles enable dynamic audiences, allowing for seamless journeys across channels, including both paid and owned media.

  • AI Predictions

    Get trusted AI at your fingertips to anticipate upcoming customer actions and create tailored campaigns without relying on data science teams.

Notification showing a 20% off offer for Mila Beker connected to her online activity and preferred channels.

Know your customers and keep them coming back

  • Promotional discounts and offers

    Drive conversions with advanced customer data to create personalized messages that highlight relevant offers.

  • Lookalike audience targeting

    Increase your advertising efficiency by creating high-intent, lookalike audiences powered by your own customer data set.

  • Reactivation

    Boost lifetime value and brand loyalty with offers and behavioral nudges that keep customers coming back for more.

  • Onboarding campaigns

    Promote engagement with your brand throughout onboarding and collect valuable data to build better experiences.

  • Upsell expansion

    Prompt customers towards other purchases within the same brand with personalized, relevant offers.

  • Customer loyalty programs

    Learn from historical customer conversions and reward behaviors with loyalty campaigns like exclusive access, sneak previews, and status rewards.

Build a comprehensive marketing solution with the
Twilio Customer Engagement Platform

  • User symbol in a circle

    Twilio Segment Connections

    Bring all your customer data together in one platform and activate audiences in real-time across 450+ integrations.

  • User with focus symbol

    Twilio Engage

    Transform your data into signals of intent to make messages more relevant, ads more effective and journeys instantly responsive.

  • Checkmark

    Marketing Campaigns

    Access drag-and-drop tools or a code editor to build email marketing campaigns—from ideation to implementation.

  • Envelope

    Twilio SendGrid Email API

    Build a custom email program with the Email API trusted by top brands to deliver at scale without interruption.

  • Twilio Messaging logo

    Programmable Messaging API

    Deliver personalized customer reengagement at scale over SMS, RCS, MMS, and WhatsApp with a single API.

  • A pair of chat bubbles

    Conversations API

    Drive more sales with two-way conversations on Chat, SMS, RCS, MMS, WhatsApp, or Facebook Messenger.

Promotional image showing 25% discount on selected products with click rate statistics.
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Optimize your messaging with Twilio Messaging Engagement Suite

Get simpler development, quicker time to market, and higher deliverability rates³. See how Message Scheduling, Link Shortening with Click Tracking, advanced data, and real-time dashboards can benefit your business.

 

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Need help building?
No problem.

Work with one of our trusted partners to get coding support or explore a pre-built solution. 
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"Twilio Segment allows us to connect the dots and fill in the blanks. With just a traditional email reporting funnel, you're missing the opportunity to capture the full value that an email program provides."

G Scott Director of Marketing Analytics

"Having Twilio Segment has not only helped us to do the personalization work we’ve always wanted to do, but we can now improve on the effectiveness of our ad campaigns and drive that feedback loop."

Christian Rocha Castillo Deputy Director Ecommerce/Digital Media

"With real-time integrated data flows from Twilio Segment, we can truly understand what people are doing with our platform."

Nic Sauriol Software Development Leader

"With Marketing Campaigns we were able to execute much quicker than we had previously. We cut down on deployment time, and were able to integrate additional pieces of our marketing stack."

Craig Olinger Vice President of Digital Marketing

Launch your next marketing campaign with Twilio

Deliver unified, personalized customer experiences that really convert. It’s easy to get started with Twilio. Pay as you go, only pay for what you need, and save with high-volume discounts.

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¹ Twilio Segment internal data from the CDP Report
² Twilio internal data from the Twilio Accolades Book
³ In an evaluation of more than 63M messages sent through Twilio with shortened hyperlinks, messages with shortened hyperlinks by 3rd party Link Shorteners were filtered at 1.96% or 28x the rate of Twilio which was filtered at a rate of 0.07%