Tap into the full potential of your campaign

Focus your campaigns on high-value customers with robust audience segmentation and activation in Twilio Segment.

Know your customer across every team and tool

Twilio Segment delivers a complete picture of each customer across your tech stack to help you discover who your high-value customers are without needing to tap technical teams.

One audience to build your marketing around

Twilio Segment and sync real-time audiences to ads platforms, marketing automation and analytics tools, data warehouses, and more. The result? Dynamic and highly-targeted campaigns that cost-effectively meet your customer’s needs at every step of the journey.

Easily identify and target potential VIPs

Our predictive and generative AI rapidly enhances audience segmentation. Quickly discover and reach audiences with high predictive lifetime value as well as likely-to-purchase potential VIPs.

Easily build sophisticated customer journeys and orchestrate personalization at scale.

Understand and respond to customer behavior across all touchpoints

Get a complete end-to-end view of your customer journey across different tools enabling you to deliver personalized messages at the right time and through the preferred channel.

Spark a continuous conversation

Design personalized multichannel journeys using our drag-and-drop visual builder to automate messaging across paid and owned channels.

Multichannel marketing on any channel

Orchestrate and scale personalized campaigns wherever your customers are using our 450+ out-of-the-box integrations.