Resource Center

Airtable’s Ilan Frank: Building a Great Customer Experience with PLG

In this episode of Twilio's Builders Wanted podcast, Ilan Frank, Head of Platform at Airtable, discusses the PLG gap, how Airtable is helping customers leverage AI, and driving alignment through culture and communication.

Real-time data, real cost-savings

Learn how to activate real-time data at scale to support immediate decision-making and personalized customer interactions.

Equifax’s Laura Trotter: Combining Attribution and Real World Insights

In this episode of Twilio's Builders Wanted podcast, Laura Trotter, Chief Marketing Officer USIS at Equifax, discusses the uncertainty of the macroeconomic environment, organizational alignment, and the dangers of attribution.

Dialpad’s Morgan Norman: Reducing Cognitive Load and Enhancing Delight in PLG

In this episode of Twilio's Builders Wanted podcast, Morgan Norman, Chief Marketing Officer at Dialpad, discusses the importance of onboarding, product-led growth models, and marketing AI products in a saturated market.

Turo’s Andrew Mok: Balancing Data and Intuition

In this episode of Twilio's Builders Wanted podcast, Andrew Mok, Chief Marketing Officer of Turo, discusses balancing data and human insights, stopping the scroll, and dogfooding your product.

10 essential steps to build an AI-ready organization

How to ensure your data is clean, accurate, complete, compliant, and (most importantly!) ready to help you get the most out of AI.

Twilio Named a Leader in IDC MarketScape: Worldwide Customer Data Platforms Focused on B2C Users 2024-2025

Learn why *IDC has ranked Twilio the #1 CDP in worldwide market shares for the fourth year in a row (2022, 2021, 2020, 2019).

Customer experience tolerance: How to use it to improve the customer experience

Address friction and anticipate needs to ensure an exceptional customer experience

Allergan Aesthetics’ Chad Hacker: Future Proofing Your Customer Engagement Stack

In this episode of Twilio's Builders Wanted podcast, Chad Hacker, VP of Consumer and Digital Marketing - US Aesthetics at Allergan Aesthetics, discusses the changing landscape of data privacy, AI targeting on digital platforms, and creating meaningful app experiences.

Complete generative AI glossary for businesses

Get a crash course on the most important terms to understand this widely talked-about business innovation

ING’s Matteo Pomoni: Identifying Key Moments of Truth in Customer Data

In this episode of Twilio's Builders Wanted podcast, Matteo Pomoni, Global Head of Retail Daily Banking and Funds Entrusted at ING, discusses do’s and don’ts of customer obsession, coping with channel competition, and key moments of truth in data.

The Customer Obsession Advantage’s Marbue Brown: How to Become Customer-Obsessed

In this episode of Twilio's Builders Wanted podcast, Marbue Brown, founder of The Customer Obsession Advantage, discusses the difference between being customer-driven and customer-obsessed, how AI is affecting customer experience, and anticipating customer needs.