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PodcastGood Data, Better Marketing - Removing Barriers for a Seamless Customer Experience
In this episode, John Sheldon, Chief Marketing Officer at SmileDirectClub, talks about the importance of a CRM across a business, rethinking the role of digital in the funnel, and the change in consumers' confidence in telehealth.
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Podcast
Good Data, Better Marketing - A Data-Driven Approach to Building Authentic Relationships
In this episode, Keri Taub, VP of Strategy at Bloomingdale’s, discusses how bringing quantitative and qualitative data together is essential to building authentic relationships and memorable experiences in the luxury retail industry.
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