Resource Center

What are SMS and MMS and How do They Differ? - Messaging

SMS and MMS drive the majority of messaging communications. We define them and show their crossover with products like iMessage, Whatsapp, and other apps.

SMS Bulk Messaging 101 - Messaging

Cloud-based SMS Bulk Messaging solutions help businesses deliver real-time notifications and marketing promotions to improve customer communications.

Five Reasons To Use The WhatsApp Business API - Messaging

Discover how to improve your customer’s experience by incorporating WhatsApp Business messaging within your communication platform.

Inbound vs. Outbound Call Center

The main difference between an inbound and outbound call center is the way calls take place. Learn about the technology behind contact center infrastructure.

Tips on How to Engage Your Customers - Contact Center

An effective customer engagement strategy is key to connecting with your customers. Here are a few tips on how to increase your customer engagement.

Call Center vs. Contact Center: What's the Difference?

There are differences between call and contact centers, but both focus on customer experience. Learn about the evolution of the cloud-based contact center.

Guide to U.S. SMS Compliance - Call & Text Marketing

Knowing who, what, how, and when to message consumers in the United States can be challenging. In this whitepaper, we’ve compiled SMS best practices to help you determine your compliance strategy.

Advancing Public Services: Citizen-Centric Solutions with AI and Integrated Platforms

The demand for efficient, accessible, and secure digital government services has never been higher. Citizens expect seamless, omnichannel experiences comparable to private-sector interactions. For public sector organizations, the challenge is meeting these expectations while navigating budget constraints, resource limitations, and the critical need for trust and compliance. Our comprehensive whitepaper provides actionable insights into overcoming these hurdles by leveraging AI, automation, and integrated data platforms.

How Real-Time Data Drives Unparalleled Customer Loyalty

In this episode, John O'Melia, Chief Customer Officer at Contentsquare, discusses the challenges of balancing business decisions with customer-centric values, evolving customer expectations, and the importance of real-time data in enhancing digital customer experiences.

Unlocking Agility: Composable Solutions, Flexible Stacks & Hybrid Architectures

In this episode, Dom Selvon, Global CTO at Apply Digital, discusses leveraging modern technology to create seamless customer experiences, the benefits of a hybrid architecture in digital transformation, and the ethical and sustainability challenges of AI.

Transforming Nonprofit Engagement with AI: Insights from Early Adopters

Nonprofits are emerging as trailblazers in AI adoption, with 58% now using AI in digital communications— outpacing the private sector at 49%. This rapid adoption is empowering organizations to scale their missions, streamline operations, and deepen engagement with their communities. Join our webinar to explore real-world AI applications in the nonprofit sector. With 9 in 10 nonprofits now integrating AI, we’ll reveal the latest adoption trends and hear directly from nonprofit leaders in Fast Forward’s “AI for Humanity” initiative. Discover how these organizations are leveraging AI to drive greater impact and efficiency.

The Intersection of AI, Trust, and Consumer Experience in Financial Services

In this episode, Tarun Dadoo, VP of Products & Delivery at Discover Financial Services, discusses the delicate balance between privacy and personalized consumer experiences, the implementation of composable CDPs, and the complex interplay between good data and consumer trust.