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Builders Wanted
Inside a Rebrand: How Twilio Got Its Swagger Back with CMO Chris Koehler and VP of Brand Adam Morgan
Twilio just reintroduced itself to the world with a bold new brand—and in this kickoff episode of Builders Wanted, you’ll meet the leaders behind it.
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Podcast
Making the Most of Customer Data with a Flexible Enterprise
In this episode of Twilio's Builders Wanted podcast, Glenn Vanderlinden, Co-founder at Human37, discusses bridging departments to create a consistent customer experience, focusing on the boring parts of AI to drive results, and making the most of customer data with a flexible enterprise.
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Podcast
The Art of Simplicity: AI, Brand Perception, and CX with Gabrielle Boko, CMO of NetApp
In this episode of Twilio's Builders Wanted podcast, Gabrielle Boko, Chief Marketing Officer at NetApp, discusses AI as a competitive differentiator, NetApp’s brand refresh and the sustainability of AI.
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Podcast
Data Collaboration: Privacy, Clean Rooms, and Interoperability with Dana McGraw, SVP of Data and Measurement Science at Disney Advertising
In this episode of Twilio's Builders Wanted podcast, Dana McGraw, SVP of Data and Measurement Science at Disney Advertising, discusses how data collaboration is evolving, the importance of interoperability, and the ins and outs of Disney’s Audience Graph.
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Podcast
Bridging the Trust Gap: Culturally Intelligent Strategies for Brand Resonance with Dr. Anastasia Kārkliņa Gabriel, Senior Insights Lead at Reddit
In this episode of Twilio's Builders Wanted podcast, Dr. Anastasia Kārkliņa Gabriel, Senior Insights Lead at Reddit, discusses the nuances of inclusive marketing, the importance of cultural intelligence, and fostering trust through co-creation.
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Podcast
Navigating the Future of AdTech & Measurement with Andrew Covato, Founder & Managing Director of Growth by Science
In this episode, Andrew Covato, Founder and Managing Director of Growth by Science, discusses the resurgence of media mix modeling, AI-driven advertising platforms, and the importance of scientific analysis in marketing strategies.
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Podcast
Unlocking The Modern Buyer's Journey In The Age Of AI with PwC’s Antonia Wade
In this episode of Twilio's Builders Wanted podcast, Antonia Wade, Global CMO at PwC, discusses how today’s marketer should adapt in the world of AI when it comes to defining their buyer journey.
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Podcast
2024 Top Trends and Predictions in Customer Engagement with Jacqueline Woods, Teradata and David Chan, Deloitte Digital
In this episode of Twilio's Builders Wanted podcast, Jacqueline Woods, CMO of Teradata and David Chan, Managing Director of Deloitte Digital, sit down for a panel discussion on the top CX trends, AI predictions for the year ahead, and omni-channel, real-time personalization.
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Podcast
J.P. Morgan Chase’s Dr. Tiffany Perkins-Munn: Self-Service, Digital Transformation, and Omnichannel Customer Service
In this episode of Twilio's Builders Wanted podcast, Dr. Tiffany Perkins-Munn, Head of Marketing Data & Analytics at J.P. Morgan Chase, discusses opportunities in AI, the power of self-service tools, and improving customer experience through social media.
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Podcast
ActiveCampaign’s Shay Howe: Driving Traffic and Customer Experience Through Owned Channels
In this episode of Twilio's Builders Wanted podcast, Shay Howe, CMO at ActiveCampaign, discusses PLG and SLG handoffs, customer activation teams, and the importance of owned channels.
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Podcast
Indeed’s Jessica Jensen: Using AI to Elevate Employer & Candidate Experience Strategies
In this episode of Twilio's Builders Wanted podcast, Jessica Jensen, Chief Marketing Officer at Indeed, discusses the innovation of matching technology, pay transparency, and elevating employer and candidate experience strategies with AI.
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Podcast
Bayer Consumer Health’s Patricia Corsi: Adding Value in the Consumer Health Journey
In this episode of Twilio's Builders Wanted podcast, Patricia Corsi, Chief Marketing, Digital, and Information Officer at Bayer Consumer Health, discusses creating a frictionless consumer journey, how AI can accelerate capabilities, and building trust with consumers.
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Podcast
Unbounce’s Pete Housley: How to Increase AI Adoption to Drive ROI with Trusted Data
In this episode of Twilio's Builders Wanted podcast, Pete Housley, Chief Marketing Officer at Unbounce, discusses how marketers are using AI in their workflows today to increase efficiency and ROI. From improving campaign conversions and reducing time spent on execution to generating predictive audiences, get inspired to boost your AI adoption.
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