Guides

The Expert's Guide to Email Marketing

We reached out to email industry experts for insights into email marketing. Learn how these experts reach their customers...

Email Marketing for Beginners: A Step-By-Step Guide

Learn about the steps needed to create a successful email marketing campaign including goal-setting and stakeholder alignment, setting up simple and easy-to-edit email designs, writing email copy, and more.

How To Create Email Newsletters

This how-to guide provides insight and best practice tips to optimize your newsletters, whether you’re iterating and improving an existing newsletter, or starting from scratch.

Your 2023 Holiday Email Campaign Handbook

Use these tools to help your program smoothly navigate from Point A to Point B this holiday season.

Using SMS and Email to Engage Your Customers in 2023

With SMS, you can enhance your existing email program by adding a way to send real-time updates, alerts, notifications, ...

Guide to bulk email: What it is & how to send it

The term bulk email refers to emails sent to a large group of people. But, while it can be tempting and often cost-effective to email blast all recipients on your subscriber list, this approach is usually met with lukewarm engagement and can actually damage your email program’s overall success. That’s why—whether you’re sending an email to one person or 100 million recipients—you need to practice responsible sending.

How Twilio delivers unrivaled messaging reliability | Twilio

Solving SMS deliverability at scale with the Twilio Super Network

The 21 Best Email Marketing Examples of 2024

Discover the best email marketing examples over the years and how you can learn from the best-of-the-best to uplevel your own email marketing campaigns.

Marketing and Transactional Email

This guide dives into the nuances between transactional content, promotional emails, and those that blend a bit of...

Top 5 Peer to Peer Fundraising Tips with Team Rubicon

Fundraising trailblazer, Matt Scott of Team Rubicon, shared his top 5 tips for peer to peer fundraising campaigns that drive big results at the Peer to Peer World Virtual Conference.

How to Engage Volunteers and Donors with Twilio for Salesforce

Learn how nonprofits use SMS through Twilio for Salesforce to talk with and listen to people in their communities.

Twilio Cookbook: Improve Product Notifications and Communications with AI | Twilio

Elevate product experiences with Twilio's AI-driven messaging insights. Craft exceptional communications for lasting impact.